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  • michelin man logo
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  • michelin man mascot for trucks
  • michelin man history logo
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    Gallery images and information: Michelin Man Logo


    At the Lyon Universal Exhibition in 1894, the Michelin brothers noticed an evocatively-shaped pile of tyres on their stand. Édouard said to André, “Look, with arms it would make a man.” André Michelin would remember this moment a few years later.

    Bibendum , commonly referred to in English as the Michelin Man , is the symbol of the Michelin tire company. Introduced at the Lyon Exhibition of 1894 where the Michelin brothers had a stand, [1] Bibendum is one of the world's oldest trademarks . The slogan Nunc est bibendum (Drink up) is taken from Horace 's Odes (book I, ode xxxvii, line 1). He is also referred to as Bib or Bibelobis . [2]

    Michelin manufactures tires for space shuttles , [4] aircraft, automobiles, heavy equipment, motorcycles , and bicycles . In 2012, the Group produced 166 million tires at 69 facilities located in 18 countries. [5]